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Archive for the ‘Business Branding’ Category

Lil Wayne is nothing short of a legend with today’s youth and in the rapper / hip hop communities.

Being the mother of 3 teenage girls, I’m not immune to the latest craze and am all-too-familiar with Lil Wayne’s story.

I’ve got to be honest with you, I’m a sucker for a good beat and while I don’t always agree with the message, the guys got talent oozing from his pores.

Well, I was up late one night and I happened to walk in the room when there was a special documentary about the life of Lil Wayne.

At that time, I had never even seen the guy and I joined my starry-eyed kids.

The guy certainly doesn’t care what people think of him and it’s evidenced by every ounce of his body.  He is who he is and he isn’t moved by anybody.  But it wasn’t the story of his life that made me really sit up and pay attention that night.

There was one little mention of something that will forever stand out in my mind because it really shed light on the reality of who gets noticed and who fades away.

You see, Lil Wayne was driven to succeed and what he did to achieve that dream was what amazed me.

He knew he needed to be everywhere in this industry to really be noticed and that’s exactly what he did.

He put himself right in the middle of the action.  He began recording with other artists and right smack in the middle of it all, there was Lil Wayne doin’ his thing like only he knows how to do.

A person can barely even listen to a piece by a rapper or hip hop artist without hearing Lil Wayne.  He’s nothing short of genius!

Like him or hate him, it doesn’t matter.  He is who he is and he’s certainly made a name for himself doing something he loves to do.

As network marketers, we need to learn a very valuable lesson from this guy.  We need to be right in the middle of it all by placing ourselves there, raising our hand and rising to the occasion.  We need to not care what others think about us and live out our true authentic selves.

We need to be everywhere at once and with the internet, that IS possible!

Go out there and make yourself larger than life itself!

Nobody is going to do it for you.

After my little video I put out yesterday,
I’ve had several phone calls from those of you who
want to know more about what it means to brand yourself.

Let’s keep it simple for the sake of time.
It’s really pretty basic on the surface
and the surface is a great place to start.

So here goes….

I want you to close your eyes for a moment
and think of someone famous.

Make it the first person that comes to mind.

Now, I can just about put money on the table
that you’ll know certain facts about this person.

Where did they grow up?
Where do they live now?
What do they do for a living?
What charities are they involved with?
Kids or no kids?
Do they have hobbies?
What do they like to do for fun?
Do they like to travel?
What kind of car do they drive?
Did they have a major event in the life that was a marked turning point?
Did they go from rags to riches?
Were they ever homeless?
Were they born with a silver spoon in their mouth?

The list goes on but I think you get my point.

It’s really all about the story.  Their story.
We remember their story because it defines who they are.

Also, we need to think about our character when we
consider branding ourselves.

Let’s face it, certain people are ingrained in our brains
and once again, if we close our eyes we can see the
image of them….

On the red carpet displaying her tattoos….
Sporting a designer bag with her precious  pocket dog dangling from within….
On a motorcycle with his much younger wife in tow…
Getting hot headed on the sidelines of a Laker’s game….
In the backyard of his 3 Gazillion dollar mansion with 100′s of blondes crowding around….

I bet you can figure out who each of the people are that I just mentioned.
Why?  Because they have created a character for themselves and
they have an interesting story that we remember.

Now, what about you?

What makes you stand out in a crowd?

With thousands upon thousands of people online,
you want to be sure to stand out in a crowd.

So get to work and show us what you’ve got!

Imagine your response if you were surfing the web and came across something YOU wrote, but it’s on someone else’s website and they aren’t even on your team….. and it’s EXACTLY like how you wrote it. No spin off, but the exact content with your style and THEIR name. Hmmm….So you wanna be a leader, huh? Listen up…..this is a somewhat funny story.

When you are student of network marketing and social media, you’ll run across a handful of buzz words that may cause you to think you’re learning a second language.  One of those buzz words is ‘branding’.

So just exactly what is ‘branding’?  It’s simple and will be the very first stepping stone when building your presence online.

Branding yourself is nothing short of your story.  It’s letting others know where you’ve come from, where you are now and how you got there.  You have to be able to create your own identity online so others will recognize you.  What you’re trying to do is create a story worth memorizing.

Stop and think about it.  If I were to ask you to think about someone who is famous or really important, who would come to mind?  What about them do you recall first? Everyone has a story and you want to write a story that shows others just how important you are!

For example, when you visit my social media sites, you’ll find that I talk a lot about myself and how I’m a stay at home mom who has several years of network marketing experience.  I share the journey I was on and how that journey has brought me to where I am today.  If you haven’t already done so, please visit the ‘meet Sabrina’ section of this website to learn more about my journey.